Brand Packaging Digital Asset Management
PACKFLY product overview Versions · Approvals · Standards · Collaboration
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sherry@inno-packing.com
As packaging development accelerates, how can the manuscript maintain its quality?
Industry Status · PAIN POINTS
Information dispersion
Formula tables, nutritional data, regulatory comments, design documents, and supplier drafts originate from different personnel and systems.
Revision round-trip
The packaging and design firm made repeated adjustments; the structure, materials, and layout were mutually influencing one another, while cross-departmental coordination remained constantly strained.
Manual proofreading
Comparing the standard draft with the test draft repeatedly and manually reviewing them multiple times is time-consuming and labor-intensive; even minor textual changes can easily be overlooked, and discrepancies are often only discovered after the draft has been published.
Synergistic pull
Information is shared in the group chat, while conclusions are communicated via email; whether changes have been implemented requires item-by-item follow-up, and when problems arise, people tend to shift blame to one another.
The offline manual review model can no longer keep pace with the pace of the new regulations—error rates and collaboration costs need to be systematically reduced.
Brand Packaging Digital Asset Management Middle Office
Product Positioning · SOLUTION
Unified Asset Ownership
Brands, SKU, channels, and page layouts shall be managed under a unified system, and all documents shall be centrally archived.
Intelligent Review
Text proofreading, regulatory reminders, and discrepancy comparison; AI is responsible for large-scale inspections.
Full-version linkage
Standard drafts, design drafts, prepress drafts, and production drafts are linked together, enabling full-chain traceability.
Online process traceability
Roles, statuses, issues, and release records are all fully documented, ensuring compliance and auditability.
A middle office answers four questions: who made the decision, when it was made, which document served as the basis, and on what criteria the decision was based.
Six core functions covering the full packaging management lifecycle
Core Features · CORE FEATURES
From document management to compliance and risk control, we provide a one-stop solution to the challenges of managing the entire packaging process.
Function 01 · Unified Management
Centralized management of multiple file types ensures that versions are organized and no longer become disorganized.
Four-level hierarchical archives
Brand → SPU → SKU → Pages are archived level by level, with each SKU linked to a dedicated page; new products, page changes, and revised versions are retained independently, while every design draft, final document, and review record is permanently archived.
Unified Asset Repository
Brand guidelines, regulatory documents, 3D rendering assets, the initial AI design draft, and all print source files have been uploaded to the repository; simply search by keywords to retrieve them with one click, putting a definitive end to the disorganized state of scattered files.
Supplier Online Portal
Outsourcing design firms can now log directly into the platform to upload their layouts, eliminating the need to rely on uploading images via WeChat; all external submissions will be routed uniformly into the internal review process.
Function 02 · File Chain Traceability
Full lifecycle traceability ensures that the origin and destination are clearly visible at a glance.
Version linkage and full-process traceability
From the standard draft to the production draft, each version is linked through a complete workflow; who made the confirmation, which version was confirmed, and on what basis the confirmation was made—all of this is fully documented.
One-click retrieval for compliance audits
Whether for internal post-mortem reviews or regulatory inspections, all process documentation can be retrieved with a single click; the approach has shifted from "rectification after an error" to "risk control during the design phase."
Function 03 · Process Node Control
Full-node online audit trails and seamless cross-departmental collaboration without friction
Visual workflow orchestration
Simply drag and drop to configure various approval stages; the system flexibly adapts to changes in the organizational structure, allowing the review process to evolve alongside business needs.
Full-node online traceability
Task name, responsible person, receipt time, completion time, and duration are all clearly traceable; who made the confirmation, which version was confirmed, and on what basis the confirmation was made—these details are all fully documented.
Internal and external coordination through a single entry point
Design firms can now submit their submissions online, which directly enters the internal review process, eliminating the need to repeatedly send files back and forth in WeChat groups to coordinate with relevant contacts.
Every step is traceable, and every version is verifiable—internal post-mortems and regulatory inspections, with process documentation accessible with a single click.
Function 04 · Intelligent Comparison
Multi-dimensional image-text comparison for rapid identification of discrepancies
Comparison of individual editions
Perform precise item-by-item comparison within a single image to quickly identify differences in details.
Batch Processing Comparison
Upload multiple sets of SKU at once for efficient screening of abnormal discrepancies.
Photo comparison
Comparison of physical photographs with the standard draft shows that the document is accurate to the extent that the physical object is accurate.
The system automatically aligns the canvas; gray areas indicate consistency, while red highlights mark all points of difference.
Multi-format compatibility with intelligent recognition of various diverse scenarios
Function 05 · Text Proofreading
AI Intelligent Proofreading and Review: Say Goodbye to Human Errors
Ingredient list iteration
The textual differences resulting from the formula adjustment have been verified word-for-word to ensure that no omissions have been made.
Nutrition Facts Table Updated
The system directly determines whether the data changes are consistent with the annotations in the design draft.
Adjustment of statutory declarative language
After the wording was revised in accordance with regulatory guidance, it was confirmed that implementation was carried out without deviation.
Cross-check text across multiple versions
Establish a verification capability to ensure that the final finalized text is consistent with the layout.
Upload the text-based manuscript for comparison against the final approved version; all text in the manuscript can be precisely located on the design draft, with all differences highlighted in red, and a PDF report can be generated for instant viewing.
Function 06 · Compliance Inspection
Implement pre-review of compliance requirements to prevent non-compliant labeling at the source.
Automatically identify risk types
Authoritative Regulatory Knowledge Base
Centered on the GB 7718, GB 28050-2025, and Measures for the Supervision and Administration of Food Labeling, the system covers multiple product categories, including dairy products, beverages, candies, and condiments. Regulatory supplementary announcements and local implementation rules are issued; the review rules are updated synchronously within the system, enabling it to automatically keep pace with policy changes.
Shifting from "rectification after an error" to "risk control during the design stage" will substantially reduce brand operational risks.
Two Major Upgrades: Redefining the Approach to Packaging Management
Core Value · VALUE
Manual expert review
Offline fragmented collaboration
Intelligent initial screening + professional verification
End-to-end digital traceability management
Ensure that every package is compliant, efficient, and controllable.
Three sets of figures: visible transformation
The packaging team's workflow has shifted from "searching for documents" back to "making judgments."
Experts and Knowledge Base · Trustworthiness Made Visible
Trusted Endorsement · ENDORSE
Industry regulatory experts should be deeply involved in R&D—facilitating knowledge synthesis, translating regulations, validating cases, and driving continuous iteration—rather than merely serving as product advocates.
Centered on GB 7718, GB 28050-2025, and the Measures for the Supervision and Administration of Food Labeling, the framework covers provisions for categories including dairy products, beverages, candies, condiments, and edible oils.
"PACKFLY Platform Operating Guide" · Checklist for Step-by-Step Verification of Packaging Regulations · Food Label Compliance Checklist · Software Copyright Application Materials.
Update mechanism: regulatory versioning → expert review → test-set validation → release traceability → enterprise rule extension.
Ensure that every package is compliant, efficient, and controllable.
Book a trial on the PACKFLY platform today, adapt in advance to the latest labeling regulations, and seize the initiative in digital management.
From Document Accuracy to Physical Product Accuracy · AI Drive Packaging Consistency Management
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